When Is It Okay To Lie To Make A Sale?

Whoa! What a topic tonight! Hi everybody,

A very unusual subject, but a very important one. Here’s the rub. Everyone in sales has lied to a potential customer at least once. Now, before you get indignant and send me millions of e-mails, hear me out. Unfortunately for the salesperson, most of the sales persons are just as victimized as the consumer. That’s the truth whether you like it or not…

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